Out to prove that the 2011 Suzuki Kizashi is ready to take over the midsize sedan market, Suzuki has launched the “Kizashi Kicks” campaign to spotlight the car. Suzuki sees the Kizashi as a contender against other popular (and higher priced) midsize cars like the Volvo S40, Audi A4, and Mercedes-Benz C300. The new campaign highlights the Kizashi’s performance, capability, and value when compared to its competition.

2011 Suzuki Kizashi

In addition to the Kizashi Kicks commercials, Suzuki has also launched the www.KizashiKicks.com microsite that features interactive animation, videos, and a suggestion tool for feedback. There's also a link to Suzuki’s new Kizashi™ Ring of Fire racing video game.

Note: We wanted to share clips of the new commercials with you, but they weren’t yet available online. For now, you’ll have to check them out the old-fashioned way on TV.