Kia Motors America will be the “official vehicle” for the 2010 Vans Warped Tour®, which features more than 150 punk rock bands traveling through 40 U.S. cities this summer.
In announcing Kia’s participation in the concert tour, Michael Sprague, vice president of marketing for Kia, said, “We are delighted to provide concertgoers with interactive elements like a live DJ, exclusive autograph sessions, VIP wristbands and the opportunity to check out Kia’s latest vehicles, while listening to their favorite bands.”
At each concert, attendees can visit the Soul Lounge, which will feature autograph sessions with Hey Monday and Christofer Drew of NeverShoutNever. By playing a variety of Kia-related games in the Soul Lounge, concertgoers can also earn VIP wristbands for the VIP riser that features shade and unobstructed views of the main stage.
Kia is also sponsoring the Kevin Says Stage, a solar-powered stage that will feature local bands during the tour.
This is the third summer in a row that Kia has sponsored the Vans Warped Tour.
Win a Kia Soul
Even if you can’t make it to the Vans Warped Tour, you still have a chance to win a Kia Soul Sport in the “A New Way to Roll” sweepstakes. The Sport features a bold red-black interior trim with red-trimmed cloth seats and metal-finish interior accents.
Interior of the 2010 Kia Soul Sport
To enter, visit: http://fuse.tv/newwaytoroll. Ends: Aug. 27, 2010.
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