Build Your Own Mash-Up in the Popular Facebook Game PetVille

Kia Motors America announced today that players of the Facebook game PetVille now will be able to create their own “mash-up” of the “This or That” commercial, featuring the Kia Soul hamsters. Once you build your mash-up, you then can share it with your friends online.  (Watch the the Kia Soul hamsters in the hip-hop inspired “This or That” video.)

In the application, you’ll be able to cut and mix your own cut of “This or That” by dragging five-second clips into a six-spot timeline. From there, you can play back your music video and post it to your Facebook profile. As a bonus, you’ll receive PetVille cash, which normally you can only get through game play or purchase.

The mash-up application will be available through the end of July.

To create the application, Kia has partnered with PetVille creator Zynga and marketing agency SocialVibe.

About the Kia Soul

The Kia Soul stands out from the crown with modern, unique styling aimed toward the young and young-at-heart and offers a unique combination of style, value, and personalization options. An available Audio Upgrade Package includes speaker lights that can pulse to the beat of the music (as seen in the latest video) or add mood lighting to the interior cabin. The Soul+ offers funky black cloth seats with “glowing” Soul logo inserts. The Soul! trim comes with a distinctive sand-black interior with houndstooth-patterned inserts. The Soul sport presents a bold red-black interior trim with red-trimmed cloth seats and metal-finish interior accents.

2010 Kia Soul in Alien Green

Other Kia News:

• Kia Discount Program for New College Graduates
  Kia UVO In-Car Communications System Wins Award

MINI Has the Edge on Fun, Even If They Don't Have It on the Track 

On June 21 at Road Atlanta’s in-field, go-kart course, the MINI Cooper S battled the Porsche 911 Carrera S… and lost, but only by mere seconds (1 minute 9.906 seconds for the MINI and 1 minute 7.854 seconds for the Porsche, to be exact). As a result, MINI’s president must wear a t-shirt saying “Porsche Has Beaten Us” and Porsche fans can once again be safe in knowing their sports car is unmatched.

2010 MINI Cooper S

Sponsored by MINI USA, the automaker initially tried to get Porsche to supply a driver. When Porsche politely declined, saying that they don’t race “for fame, stunts or publicity” in a response letter to MINI’s challenge, MINI held a contest to find a driver. Cory Friedman was chosen out of the 50 submissions they received form Porsche drivers around the world. Brad Davis was selected to drive the MINI.

While the race didn’t turn out the way MINI had hoped, the MINI vs. Porsche challenge still turned out to be a fun way to engage fans and have some lively discussion.

The event created quite a buzz on MINI USA’s Facebook page, enough so that the automaker allowed the first 400 fans to show up to Road Atlanta to get in free. However, fans who wanted to watch the race online were largely disappointed when MINI’s player crashed.

Today, the automaker has posted a recap of the race on YouTube. You can watch it here.

Anyone for a rematch?

While we hope no one out there ever ends up in an accident like the ones in the video, at least the one where the person backs up over a police car can make you laugh a little!