Advanced Safety Comes Standard

CarLocate Team, January 17, 2012, 04:26PM

With safety being the most important feature on a car automakers are ramping up to deliver even more advanced safety features standard on all vehicles.

Automakers vowed to add standard equipment such as rear-facing cameras and lane-departure warning systems to many new models. Honda Motor Co. said it will add forward-collision warning and lane-departure warning systems standard to all of its vehicles as it rolls out new models. The new Accord, set to roll out this year will be the first Honda vehicle to have these features. 

Honda also plans to add a larger expanded-view driver’s mirror, larger and stronger air bags, and rearview back-up cameras as standard on all cars.

“Starting this fall with the new Accord, we’ll begin applying new ejection mitigation air bag technology with a wider deployment profile of the side curtain air bag,” said American Honda Motor President John Mendel.  These new air bags will be added two years in advance of new safety regulations to take effect in 2015.

Ford Motor Co. says its all-new 2013 Fusion will have several new safety features, including a lane-departure system.  It uses a small, forward-facing camera behind the inside rearview mirror to monitor lane lines in order to determine if the car is on course. “The system will alert a driver if drowsiness or erratic lane-keeping is detected. The second element warns a driver with a steering-wheel vibration if the Fusion drifts too close to lane markings,” Ford said.

David Strickland, administrator of the National Highway Traffic Safety Administration praised the automakers’ efforts. “Advanced safety technologies like lane-departure warning, and others have enormous potential to save lives and prevent injuries on our nation’s roadways,” Strickland said. “It’s encouraging to see so many manufacturers increasingly offering these safety features as standard equipment on their vehicles.”

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All Subaru Models earn a 2012 Top Safety Pick

CarLocate Team, December 21, 2011, 05:28PM

For the third consecutive year the Insurance Institute of Highway Safety (IIHS) has recognized Subaru as the only manufacturer to earn Top Safety Pick winners for all models.  The Top Safety Pick recognizes vehicles that do the best job in protecting people in front, side, rear, and rollover crashes based on IIHS testing and a rating of ‘good.’

“Our customers take their safety very seriously and so we are very pleased that IIHS has recognized us again with a Top Safety Pick winner for all our qualifying models,” said Tom Doll, executive vice president and COO, Subaru of America, Inc. “The IIHS reinforces to our customers that Subaru maintains the highest standards to produce vehicles that are fun-to-drive, durable, reliable as well as safe.”

“It’s tough to win, and we commend auto manufacturers for making safety a top priority,” said IIHS president Adrian Lund.

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Older Driver Safety Awareness Week

CarLocate Team, December 7, 2011, 05:43PM
The “silver tsunami” as it’s been dubbed by AAA is upon us and in less than 10 years one in four licensed drivers will be age 65 or older.  Research shows that people today live an average of about 7 to 10 years beyond their safe driving ability – but the thought of giving up ones independence is a hard concept to grasp, and many families don’t know how to start talking to their aging parents. To aid aging drivers and their families for the coming storm, AAA is helping to promote Older Driver Safety Awareness Week, this week to help get the conversation started. 
 
“AAA hopes to raise visibility of resources and tools that will help families address real and perceived challenges associated with driving and aging,” said Jake Nelson, director, AAA Traffic Safety Advocacy and Research. AAA is promoting the importance of communication between older drivers and their families, so that they’ll be able to safely navigate the issue. 
 
To help manage the effects of aging on driving ability, AAA offers the following resources for older drivers: 
 
- AAA Roadwise Review – a computer based self-screening tool designed to assess a driver’s functional abilities important to safe driving.
 
- CarFit and AAA’s Smart Features for Mature Drivers – help enhance senior’s comfort and safety while driving. 
 
- Safe Driving for Mature Operators – classroom and online courses to provide driver training to help address the changes caused by aging and how a driver may compensate. 
 
Conversations about safe driving can evoke strong emotional reactions as concerns about personal independence and managing other day-to-day activities may come into question. AAA encourages seniors and their families to approach these sensitive conversations as opportunities for constructive communication and problem solving. 

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Author: CarLocate Team

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