Lighting plays a critical role in relaying information to a driver, and Ford researchers took this into account when developing the interior lighting for the new Ford Fusion. Lighting works with design to create a balance of illumination that reduces eye strain and optimizes driver-vehicle interaction.
“Lighting gives you a sense of orientation,” said Mahendra Dassanayake, Ford technical leader for Design. “It’s a unique combination of functionality and comfort. Lights, graphics, and displays are critical to drivers; we need to make sure that information is presented to the customer in an effective way.”
Ford researchers have tested how the lighting affects the vehicle’s interior from the driver’s perspective, checking the textures and materials under a multitude of lighting conditions to make sure that glare and reflection are limited on smooth surfaces and that eye strain would be minimized.
Color can affect how you feel. In fact, it affects everything from your buying choices to your blood pressure. For example:
- There are shades of yellow that stimulates parts of the brain, bringing clear-headed, decisive action
- Green affects the nervous system – causing us to breathe slowly and deeply, helping the heart to relax by slowing the production of stress hormones
- Red likely will evoke the strongest emotions, be that passion or anger.
On the Ford Fusion, the palette is ice blue, purple, blue, orange, red, white, and green. The palette allows the customer to set and change each color, depending on wants and needs.
“We’re opening this up to let the customer decide,” Dassanayake said. “It’s offering them a choice.”