BMW, an acronym for Bayerische Motoren Werke AG, originally began as an aircraft manufacturer in the early 1910s. The company shifted to
motorcycle production in 1923, and to automobile production in 1928 with the Dixi. The Dixi was very popular and provided the automaker with
success during the Depression.
In the early 1950s, BMW launched the BMW 501. The spacious sedan was followed by the 502 that was powered by a light-alloy V8 engine, a world first.
Also introduced in the decade were the well-selling Isetta, 507 sports cars, and the 1500 sporty family sedan.
In the 1970s, BMW established itself full heartedly as an automaker. The company continued to remain a technology leader, developing a multitude of
new technologies including turbocharging. The same decade the luxury brand became established in North America and gave birth to multiple new vehicles
including the 3 Series, 5 Series, and M division.
In 2010 BMW had annual revenue of $85.1 billion and vehicle sales of 1.2 million.
BMW's current innovation is the BMW ActiveE. This vehicle is 100% electric and will help define the future of mobility. Despite its electric engine
this vehicle still has the ability to perform with unrivaled efficiency expected of BMW vehicles.